Education

Master of Communication, Digital Media

University of Washington, Seattle, Wash.
Sept. 2014 to June 2016 (expected)

Bachelor of Arts in Journalism

Western Washington University, Bellingham, Wash.
Public relations emphasis, Dual minors in business administration & French language
Degree received June 2012


Experience

Online Community Manager

Projectline Service, Inc. 
August 2014 - present
Seattle, Wash.

• Monitor conversations about Office 365 and OneNote across social media and address important mentions in real-time through engagement, escalation, or documentation.
• Proactively respond to complaints, requests, and mentions of advocacy in owned and earned social media to provide an unmatched level of customer service and support.
• Maintain a consistent voice across channels aligned with branding and target audience.
• Collaborate with internal stakeholders to plan and execute content and integrate parallel efforts.
• Understand trending topics, community needs, and interests of the target audience across social media.
• Generate insight into community health and provide recommendations.

Lead Content Creator

Bramble Berry Soapmaking Supplies
March 2013 to present
Bellingham, Wash.

Organize, maintain and produce daily editorial content for the Soap Queen blog, which generates more than $50,000 in revenue for Bramble Berry per month.
• Plan, write and edit scripts and projects for Soap Queen TV, Bramble Berry's popular YouTube channel with more than 65,000 subscribers and 6.8 million collective views.   

• Work with Chief Marketing Officer to develop and implement community promotion and engagement strategies and ensure social media content coordinates with marketing calendar as appropriate.
• Develop and maintain Social Media Team training resources, guidelines, and policies.
• Ensure content is adapted to specific channels while maintaining strong, consistent brand messaging across platforms.
• Answer questions, troubleshoot problems and interact with customers in real time via Facebook, Tumblr, Twitter, YouTube and Instagram.

Editorial Intern

The Reykjavík Grapevine
Sept. 2012 to Dec. 2012
Reykjavík, Iceland

• Produced a comprehensive guide of art and music listings each month as part of Iceland’s most widely distributed English language news magazine (25,000 copies per issue; 18 issues per year).
• Researched, pitched and wrote 17 published pieces, ranging from news briefs to full-length feature stories.
• See my complete archive of Grapevine stories here

Communications & Outreach Intern

United Way of Whatcom County
April 2012 to June 2012
Bellingham, Wash.

• Researched and wrote media outreach materials and online content detailing United Way’s goals, upcoming
campaigns and achievements.
• Helped plan and facilitate the production of a large-scale awards banquet (400+ attendees) and
dinner reception for United Way donors.
Read my story about the importance of financial literacy and its impact on community health here. 

Editor in Chief

The AS Review
Sept. 2011 to June 2012
Bellingham, Wash.

• Delegated story & photo assignments and fact-checking responsibilities to four staff writers, one staff photographer and one assistant editor.
• Designed weekly layout of the paper, edited photos and stories, fact-checked and lead weekly staff meetings.
• Managed a printing budget of $35,000 for 31 issues.
• Maintained a social media presence for the paper.
•  From Sept. 2010 - June 2011 I was a staff writer for the paper. See an archive of my articles here.